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Seacera diversifies into property

Date: 29 April 2006 | Saturday | The Star - StarBiz


Seacera Tiles Berhad was originally incorporated under the name of Seacera Tiles Sdn Bhd in 1987 and was converted into a public company in 1995 as part of its listing exercise. The company was listed on the Kuala Lumpur Stock Exchange (now Malaysia Stock Exchange) on 27 May 1999.


Kuala Lumpur: Seacera Tiles Bhd will diversify into property development to broaden its income base in the medium long term, said executive chairman Datuk Azizi Yom Ahmad.


"The prospects of the Seacera group are closely linked to the growth of the construction industry, to which it sells tiles" Azizi told reporters after launching the company's new corporate logo yesterday.


Azizi said Seacera, through subsidiary Seacera Properties Sdn. Bhd, would be developing a new mixed township in Selangor jointly with Duta Skyline Sdn. Bhd. "The development, which is located near the Silk Highway is expected to take 10 to 15 years" he said.


We are currently applying to the Lembaga Lebuhraya Malaysia and Works Ministry for approval for an access road from the Silk Highway (to facilitate the development)" Azizi said.


The group envisages there will be growing demand for tiles under the Ninth Malaysia Plan where the construction sector is expected to bounce back, albeit marginally, after having contracted in 2004 and 2005.


Seacera, which produces homogenous tiles at its factory in Selayang, plans to upgrade, we will be able to increase our capacity to 11 000sq m (of tiles) from 6000sq m (of tiles) per day" Azizi said.


Seacera's products are exported to Hong Kong, Brunei, Japan, New Zealand, the Middle East, the Philippines, South Africa and Singapore. The company has plans to increase exports, which currently contribute about 30% to Seacera's total revenue.


Azizi said the stronger ringgit had some impact on its business as the group's overseas was transacted in US dollars. For the year ended Dec 31, 2005, the Seacera group posted net profit of RM2.8mil on turnover of RM85.2mil.


Azizi said expected similar results this year. Meanwhile, Entrepreneurship and Co-operative Development Minister Datuk Sri Mohamed Khaled Nordin, who launched Seacera's new logo, said his ministry would invite the Seacera group to work together to develop franchising business in Malaysia.


"Seacera will not only help to realize the Government's effort and aspirations but the company will be able to cut operating costs and capitalize on outsourcing and network marketing" Khaled said.

 



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Tiles maker to double output capacity

Date: 29 April 2006 | Saturday | News Straits Times (NST)

Flooring tile maker Seaceera Tiles Bhd plans to almost double its production capacity to meet stronger demand. Seacera's existing daily maximum output of some 6000sq meters of tiles is expected to jump to 11 000sq m by the end of the year, executive chairman Datuk Azizi Yom Ahmad said.


Azizi said Seacera, through subsidiary Seacera Properties Sdn. Bhd, would be developing a new mixed township in Selangor jointly with Duta Skyline Sdn. Bhd. "The development, which is located near the Silk Highway is expected to take 10 to 15 years" he said.


This would be achieved by replacing one of its three existing production lines in the Selayang Industrial Area, Selangor.


"We have achieved full production (capacity) and have a lots of orders in hand" Azizi told reporters at the launch of Seacera's new logo and products in Kuala Lumpur yesterday, which was witnessed by Entrepreneur and Co-operative Development Minister Datuk Khaled Nordin.


As for the last month, 70 per cent of Seacera's revenue came from the locaql sales and the rest form overseas markets. Its current export markets are Brunei, Singapore, Hong Kong, Australia and the Philippines.


Last year, the company's net profit dropped 10 per cent to RM2.8 million although its revenue rose 5 per cent to RM85.2million. Azizi did not specify the total investment needed for Seacera's expansion, but has only indicated that the group would resort to its internal funds and loans to finance the job.


Besides tiles, the company also makes plastic-based co-extruded biaxial oriented polypropylene (BOPP) film. This is used for packaging products like cigarette boxes. Last year, half of Seacera's revenue came from its tile business while the rest was from its BOPP film division.


The company is also venturing into property development on a joint-venture basis. It is partnering Duta Skyline Sdn. Bhd for a yet-to-be approved mixed development project on a 20ha freehold site in Ulu Langat, Selangor.

 

 

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Seacera Tiles Lebarkan Sayap Ke Australia, Arab

Date: 2 Oktober 2006 | Monday | Utusan Malaysia

KUALA LUMPUR 1 Okt. - Pembuat jubin tenpatan, Seacera Tiles Berhad (Seacera Tiles) akan mengembangkan perniagaannya ke Australia dan Negara-negara Arab pada tahun depan berikutan permintaan pesat daripada industri pembinaan Negara terbabit.


Pengarah Urusannya Khalid Sufat berkata, eksport Seacera Tiles kini menjana 20 peratus perolehan syarikat dijangka meningkat kepada antara 25 hingga 30 peratus pada tahun depan.


"Perniagaan masih lagi baik, bagaimanapun marhin mengecil berikutan kemasukan jubin china yang dijual pada harga lebih rendah.


"ia (kemasukan jubin dari china) sudah pasti memberi kesan kepada kami," katanya kepada Utusan Malaysia di sini hari ini.


Seacera Tiles merupakan syarikat jubin terkecil yang tersenarai di Bursa Malaysia mengeluarkan 6,000 kaki persegi jubin sehari atau 180,000 kaki persegi setahun.


Menurut khalid, persaingan daripada syarikat besar menghasilkan jubin empat hingga lima kaki lebih banyak membuatkannya memberikan tumpuan khusus kepada jubin premium dengan memberi penekanan kepada pasaran khusus.


"Walaupun terpaksa bersaing, kami masih mempunyai ruang untuk mencatatkan pertumbuhan perolehan, produk dan keuntungan yang semuanya bergantung kepada kmai sendiri," jelasnya.


Beliau memberitahu, Seacera Tiles telah melabur sebanyak RM10 juta bagi menambah barisan pengeluaran yang akan beroperasi pada pertengahan bulan depan.


Tambahnya, ia mampu menambah nilai dengana menghasilkan jubin yang lebih canggih dan bersaiz besar.


Di Tanya mengenai pasaran tempatan yang kini menjana 80 peratus perolehan Seacera Tiles, khalid berkata, syarikat mampu mengekalkan perniagaan mapan daripada pertumbuhan industri pembinaan tempatan.


Menurutnya, apa yang perlu dilakukan ialah memberi penekanan terhdap jenamanya dikalangan pengguna di asmping membuka lebih banyak ruang pameran di Bandar besar seperti Johor Bahru, Pulau Pinang dan Kuala Lumpur.


 


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